Ordinary language is all right.
One could divide humanity into two classes:
those who master a metaphor, and those who hold by a formula.
Those with a bent for both are too few, they do not comprise a class.
—Other things air, or run.
You have to catch them, or catch them again, or later, or miss them.
Or tune them out, ignore them.
If there's a show on TV, or a program, or a broadcast, that's just where it is; but when movies are on they're on TV—being shown.
Why aren't police procedurals mysteries?
Reruns are barely a reality now.
It has to be part of the grammar of television, as a form of art, that a show can be ruined before the end of its run.
You know who seem not to know a damn thing about reading, is poets, that's who.
Suppose Descartes needs to be alone. To be able to say what?
'What is decisive is not to get out of the circle, but to get in it in the right way.' —I seem to spend all my days trying.